"School leaders are pragmatic. They don’t want wishy-washy. Motional fits with that - it gives you steps to take, data, and progress."
Thomas Oates, Virtual School Head, Barnsley MBC
Funding
Innovative Ways to Fund Motional
Explore creative and effective strategies to bring Motional’s tools to your school community — from engaging local community to partnering with businesses.
Flexible funding options
We keep Motional’s cost as low as possible, but we know schools still face budget pressures. Below are practical funding ideas — Motional does not recommend any specific platform; choose what suits your community.
Donations
If you don’t ask, you don’t get! Create an easy way for people to donate — platforms such as ParentPay make this straightforward.
- Identify your goal: e.g. funding Motional to develop an emotionally healthy culture across the whole school.
- Make it easy: a dedicated donations page, promoted via social, newsletters and other channels.
- Maximise with Gift Aid: encourage Gift Aid to increase donations by 25%.
Crowdfunding campaigns
Reach beyond your immediate community with education-focused platforms such as Crowdfunder UK and GoFundMe.
Cashback donations
Platforms including EasyFundraising and Give as you Live let your community raise funds while shopping — brands donate cashback (sometimes up to 15%).
- It’s the brands who pay — not your families’ pockets beyond what they already spend.
- Ongoing fundraising: occasional reminders plus updates on totals and impact keep momentum.
PTFA and parent community
Your PTFA can raise funds and awareness together. Once Motional is in place, share impact updates with supporters.
- Non-uniform days: two themed days a year at £1 per child can fund Motional for a year in many settings.
- Theme events: align with Children’s Mental Health Week and similar awareness moments.
Business sponsorship
Local businesses looking for lasting community impact can sponsor Motional for your school — a win for CSR and for children’s wellbeing. Multi-year partnerships help embed practice.
Make the most of your MAT
If you are part of a MAT or trust, establishing Motional across settings saves each school 10% on subscription and enables shared practice across your network.
Talk to your Local Authority
Many Local Authorities now fund Motional for their schools — supporting Virtual Schools, attendance approaches and wider teams. Whole-authority implementation provides a consistent, trackable approach to emotional wellbeing and mental health.
"How lucky to have had the opportunity to work alongside a company which is open to, in fact embraces, the lived professional experiences of teachers to explore and modify a wellbeing assessment tool to meet the needs of neurodiverse young people." "How lucky to have had the opportunity to work alongside a company which is open to, in fact embraces, the lived professional experiences of teachers to explore and modify a wellbeing assessment tool to meet the needs of neurodiverse young people. 'Equity' is a word much quoted but not always acted on. Having spent time with the Motional Team and array of teachers from special schools engaging in professional discussions regarding our diverse learners I truly feel we have created a system where we can truly identify our pupils to meet their unique needs to build strategies that nurture and support their emotional and social development and wellbeing."
Lisa James-Smith, Deputy Headteacher – Heronsbridge School
""We have been delighted to be able to fund a Motional licence for schools across Pembrokeshire for the past four years, and feel that it has been a very worthwhile investment. School feedback on Motional has been very positive." ""We have been delighted to be able to fund a Motional licence for schools across Pembrokeshire for the past four years, and feel that it has been a very worthwhile investment. School feedback on Motional has been very positive. It has been a pleasure working with Rich, who is always available to offer advice and guidance to schools. We look forward to our continued work with Motional.""
Dr Emma Emanuel, Pembrokeshire County Council
Trusted by 1,000+ organisations and tens of thousands of practitioners
Supporting over 100,000 children and young people to improve Emotional Wellbeing, inclusion, attendance, behaviour and engagement.
